Meet Deborah Kiwi, winner of the Independent Footwear Designer of the Year 2024 at the Global Footwear Awards, is pushing the boundaries of shoe design with Surreal. This avant-garde yet functional piece captures the essence of disruption and transformation, blending artistic abstraction with practical wearability.

With a background in industrial design and a passion for craftsmanship, Deborah’s work challenges traditional notions of footwear. Her designs focus on form, proportion, and storytelling—turning shoes into expressive statements. Surreal embodies this philosophy, stripping away conventional elements to explore the impact of change.

In this interview, Kiwi shares her creative process, inspiration, and vision for the future of footwear design.

Our Interview with Deborah Kiwi

What inspired you to enter the footwear design industry? Was there a particular moment or influence that made you want to specialise in such an art form?

I’ve always enjoyed creating with a clear purpose, so pursuing design was a relatively straightforward path. My background is in industrial and graphic design, but over time, I found myself missing the hands-on aspect of making. When I first came across shoemaking, I was immediately captivated—it’s such a fascinating object with a rich history, yet something we interact with intimately every day. It felt like the perfect form of expression, so I decided to shift all my
attention there. It’s a wonderful blend of design and craft, bringing both creativity and tradition together.

How would you describe your approach to design, and has it changed over time?

My approach to design is largely narrative-driven, paired with a desire to experiment with form and technique. The narrative acts as the foundation, shaping the tone and direction of each project. From there, I draw on my background in industrial design and shoemaking techniques to create my
footwear. Over time, I’ve become more drawn to intimate, personal stories rather than grand, overarching themes. Whether capturing a joyful moment or a poignant one, the goal is to create something compelling and evocative.

Your winning design explores “disorienting transition” and the moment of disruption, could you expand on this idea?

With this design, I aimed to express an unsettling moment of intense change and impact. The familiar base which grounds the design, transitions into an abstract form that interrupts the look of traditional footwear. From there the shape is devoid of conventional shoe-like features. This represents the new and obscure reality. To enhance the unconventional form and exaggerated volume, I chose a monochromatic colour palette, emphasizing the starkness of this transformation. Despite the avant-garde appearance of this shoe, an internal mule structure ensures the design is fully functional.

Your design is an avant-garde yet functional mule structure, how do you decide where to draw the line between art and functionality?

Art and design have many overlapping qualities, but an important distinction for me is that design provides answers, while art asks questions. Though I see myself as a designer first and foremost, I find that blurring these lines often leads to exciting new perspectives. My framework is simple: every piece must be wearable. From there, I allow myself a lot of artistic freedom to create visually impactful footwear.

Can you share what the Surreal represents to you personally and creatively? How does it fit within your wider body of work?

A lot of elements came together in this piece. I loved the design from the very beginning; it felt like the right way to express a complicated time without it feeling bleak or heavy. To me, it strikes a fine balance between intention, artistic abstraction, and an impactful silhouette.

Then there was the technical challenge of crafting the pair. This involved extensive experimentation and problem-solving, making the successful outcome all the more satisfying. In the end, the combination of these stages transformed this project into something very meaningful, and it feels like a defining piece in my body of work so far.

How has your background in industrial design influenced the way you think about and create footwear?

My background in industrial design informs many aspects of my creative process. It shapes how I view form and silhouette—not just of the shoe itself, but also how it impacts its wearer, sometimes distorting the body and challenging conventional notions of beauty. As all my footwear is handmade, I often employ crossover techniques that combine my industrial design experience with the traditional craft of shoemaking. This enables me to move away from ready-made solutions and to manipulate shapes in both the heel and the upper.

Are there specific materials, techniques, or technologies that you find yourself drawn to in your work?

Many of my designs feature deviations from traditional ready-made solutions. I’ve previously incorporated textile design and upcycling techniques, and more recently, I’ve been integrating moulding and casting methods into my work— particularly for custom-designed heels or last adjustments. For example, the Surreal shoe involved a two-part process: first, creating a custom mould for the spherical shape, then applying traditional shoemaking techniques the last while ensuring all that volume remained secure and wearable.

Congratulations on winning the GFA Awards! How does it feel to be recognised, and what does it mean for your work moving forward?

The GFA has always been a platform I look to for what’s next in the footwear industry, and to be part of that story is truly exciting. I am incredibly honoured by both the recognition and support I have received from the GFA. It’s a wonderful feeling to have my work highlighted alongside so many other stunning and inspiring designs.

How do you see your work evolving, and what changes do you hope to see within the design landscape?

As new technologies emerge, much of our work will revolve around integrating innovation. It is my hope that we will strike a balance, choosing thoughtfully where to incorporate these advancements. I believe that art, much like music, is a profound expression of human emotion and hope that there will always be room for beautifully crafted, uniquely designed tactile pieces that carry a sense of human touch and individuality. So we will stay committed to preserving a long rich history of craft, while embracing the many wonderful new techniques that will shape the future of design.

John Helf, a designer from the University of Oregon, is redefining ballet footwear with elevé, a training shoe designed to help dancers perfect their form while preventing injuries. His innovative approach, blending high-performance materials with a deep appreciation for movement and storytelling, has earned him the Emerging Designer of the Year award at the Global Footwear Awards 2024.

With a background in both storytelling and sports, Helf found his passion in footwear design, seeing shoes as a way to empower athletes and performers. Inspired by his ballet connections, elevé incorporates adjustable elastic straps, 3D-printed TPU toe and heel cages, and sweat-wicking materials, offering support and comfort for dancers training en pointe.

In this interview, Helf shares his design philosophy, the inspiration behind elevé, and his vision for the future of performance footwear.

Our Interview with  John Helf

Can you tell us a bit about your background? Why did you decide to follow design as a career?

From a young age, I found myself balancing a passion for both storytelling and sports. I’d push the limits of my school’s dress code with wild, colorful sneakers that I could still play soccer in during recess and write comic books for my classmates to keep them entertained. When I first attended the University of Wisconsin–Madison, my goal was to write and direct films, but I quickly realized I wanted something more active—an outlet that combined my love of creating inspiring stories with the joy of motivating others to feel empowered as they moved through life. Footwear design became the perfect medium for me. I was fascinated by tiny details—like how impossibly light Messi’s adizero boots were, the subtle textures on CR7’s Mercurials, or even the simple red slashes on Kobe’s Bruce Lee 5s—and how those elements told bigger stories. Especially in moments like Nike’s World Cup commercials, I can still remember how iconic footwear embodied the perfect blend of storytelling and innovation for my friends and me. That rediscovery of my passions set me on the path toward footwear design and ultimately led me to the University of Oregon to refine my craft and continue blending the worlds of creativity, sport, and storytelling.

What is your personal design philosophy? Did your work on elevé help refine it, or did it change it a bit?

My personal design philosophy involves inspiring individuals to own their stories. The phrase is an offshoot of one of my favorite ideas, “one who has a why can bear almost any how,” because they both recontextualize the obstacles we face in our lives not as setbacks but rather as opportunities to help us reflect and redefine our purpose. I think that by embracing the journey over the destination and by fueling that journey with proper prayer and contemplation, our lives and the people in them overflow with meaning and joy.

Further, by trusting in my own journey, I feel like I can better empathize with others and their journeys as well, and hopefully, when people view my work, they feel that sense of purpose in their own lives.

In this, elevé helped me refine this goal because it allowed me to listen to a story that I never thought I would get to hear. While initially unfamiliar with the struggles ballet dancers go through, I think that elevé allowed me to embrace my own ignorance not as something to be ashamed of but as an opportunity to learn and grow.

What inspired you to create such high-performance ballet shoes? Was it influenced by personal experience, or did the idea come from another perspective?

Elevé honestly came from having good friends in the ballet industry, and also entering into their world with a genuine curiosity. While it began as a simple three-week school project, it allowed me to recognize that many dancers felt underserved in terms of footwear innovation. My goal was to create something both inspiring and functional—shoes that addressed their unique needs, elevated their performance, and honored the artistry of ballet.

What makes the elevé different from other ballet shoes out there?

I think that what makes elevé different is not only the technical aspects of tension, beauty, and form that pays homage to its athletes but also the potential for ballet streetwear or athletic wear to take off in its subtle yet distinct style. I think what I love most about elevé is that it mimics its athletes, creating an inspiring balance of elegance and athleticism.

Can you tell us about your choice of materials? Why did you choose TPU for the toe and heel cages, and what benefits does this material bring?

In terms of materials, elevé embodies a modern take on a historical silhouette. By incorporating comfortable and high-performance elements into a form that has roots in medieval torture devices (I was shocked when I learned that!), it was a change that I felt empowered dancers who deserve to feel refined yet energized by their footwear.

Have you received any feedback from ballet dancers who have tested elevé? What insights or reactions did they share?

Yeah! Although I am not sure that my prototype is market-ready yet, the feedback behind elevé has been overwhelmingly positive. I think that because the design was informed by ballet dancers, elevé speaks for itself.

Working on elevé must have given you moments of discovery and struggle, can you share a particularly memorable one?

For me, the most difficult part of the journey was creating something that felt technically sound. Even still, I have a lot to learn about the biomechanics of ballet, and I hope elevé can embody the beauty of innovation even if it is still a work in progress.

Congratulations on your multiple wins at the GFA Awards! As a student designer, what advice would you give to others looking to make a mark in such a competitive field?

Wow, I totally feel like I am still a student in this world, but my advice would be to listen first and design second. Beginning with empathy not only grounds your work, but also unlocks a certain magic that only emerges when you’re willing to be curious. In my opinion, designers are not doctors; simply prescribing solutions, but rather collaborators who create solutions by continually being brave enough to embrace the unknown.

What are your aspirations for the future, both in terms of personal projects and how you see the footwear or performance design industry evolving?

In the future, my goal is for my work to help people embrace their own stories. Whether that be in big moments in the gym or on the stage, or in quieter ones at church or in the workplace, I believe that meaning comes from believing in ourselves enough to be vulnerable and connect with those around us. I see these values mirrored more and more in the footwear industry, especially in campaigns that spotlight niche athletes with powerful stories and in how manufacturing processes are gradually shifting toward meaningful quality over sheer quantity.

AGENCY Footwear isn’t just about creating sneakers—it’s about driving meaningful change. Mathew Drazic founded the brand on the belief that design should serve a greater purpose, with a deep commitment to social justice and sustainability.

Mathew’s journey from designing for major brands to launching a mission-driven footwear company has been shaped by personal experiences and a desire to challenge industry norms. His latest creation, the Guardian Strom sneaker, is more than just a shoe, it’s a statement. Designed for activists and made with sustainable materials, it embodies AGENCY’s ethos: “For the kids.” 

Recognized as Brand of the Year at the Global Footwear Awards 2024. AGENCY Footwear earned this prestigious honor for its Guardian Storm sneaker. The Guardian Storm is designed to support those making a difference while promoting sustainability.

Interview with Mathew Drazic

Can you tell us a bit about your background? How did you create Agency and what shaped your vision for the brand?

I actually had a somewhat traumatic childhood in the working-class suburbs of Seattle, in a state I didn’t realize was 95% white and named after a lionized enslaver. But it wasn’t all bad. I attended a surprisingly multi-cultural high school in a district that had great vocational programs where I studied graphic design and architecture for 4hrs a day my entire senior year. That’s when the dream of playing pro soccer faded, and instead, I competed on the traveling graphic design team. After learning architecture was a saturated field, I attended a small state university 20 minutes from Canada to study industrial design where I created a 3rd year independent study in footwear design. After that, my professor helped me get an internship at Converse in Boston, where I completed the blueprint for Dennis Rodman’s first signature shoe.

Simultaneously, I had a kid on the way, so I abandoned my education and got my first real job working for Michael Rubin in 1996 in King of Prussia, Pennsylvania. I designed Karl Malone’s Apex signature shoe at 21 years old when he was the league MVP, then went to work under 4 powerhouse women from Nike and Adidas as they rebuilt Rykä at a satellite office in Portland, OR. Next was New Balance back in Boston and Diesel in Santa Barbara, where I excelled creatively but felt demotivated by the predatory nature of business. So, at the end of 2005, I chose to work with a friend and former lead designer at NB in Milwaukee, WI, to help transition a heritage dress shoe company from a reactive business model to a proactive one where design could lead the way. That’s where I learned just how difficult culture change can be while also inadvertently undermining my career path with the big brands.

During my career, I consistently volunteered in underserved communities as well, which is where I saw the massive disparity in resources America allocates to various regions. Such as when I mentored foster youth in Los Angeles to help them improve in reading and mathematics while I worked for a company whose main client was Target.

The vision for AGENCY comes from my personal experience working to end a cycle of generational trauma combined with my professional answer to the question: “How can a brand justify selling $200 sneakers to foster kids on welfare?” Apparently, for some companies, the answer is to help them become better ball players, but for me, the answer is only if the company uses every resource available to create a better future for all children. That’s why it says “for the kids” on the right footbed of every shoe under a drawing of my daughter when she was 3.

I created AGENCY by first-hand drawing iconography in support of the design ethos, “Inspired by and Designed for Everyone Helping the World: Embrace Equality, Heal the Planet, and Change the System to Fix the Future.” One of the biggest challenges has been turning “a better future for all children” into an immediately understandable brand identity. It required a lot of research on the history of social change, and reading Frantz Fanon is where I connected with the legacy of those who came before me through his use of the word “agency.” After that, it was a matter of learning the patent and trademark system, along with business documentation.

What would you say is your personal design philosophy? Has this philosophy influenced Agency Footwear’s approach to creating products with a deeper purpose, like the Guardian sneaker?

As someone who tried to innovate at every design review only to be shot down hundreds of times by sensible businesspeople, I developed a philosophy of “unique but familiar” that’s allowed me to design creative products with the potential to sell in volume. It also helped me shape the AGENCY Guardian into a wearable silhouette with unique features, such as the dynamic Mid-Foot Strap that I’m trying to patent.

The deeper purpose of the shoes comes from who they’re designed for and the understanding that social change is typically sparked when marginalized people are forced to become activists. That inspired me to treat them as the heroes of the product story.

Could you share the story behind the creation of the Guardian sneaker and why you decided to use materials like plant-based foam, vegan leather, and recycled textiles?

The story of the Guardian is one of providing a worthwhile option for activists. I wanted it to perform when it was needed most while also being super comfortable when walking for hours on end, kind of like an SUV. That informed pretty much everything about the shoe. The last has a wide toe box to allow the forefoot to naturally splay for all-day comfort. The two straps secure the shoe around the foot while also creating a purposeful aesthetic. The knit provides comfort in the flex zone and increased breathability when things get heated. While the dual-density Triple Threat Midsole provides supportive comfort and dynamic stability. With a cushioned core, internally sculpted perimeter, and rocker profile, this platform also has a very smooth ride. Furthermore, it was important to inspire confidence wherever an activist may find themselves, so I designed the grooved lugs around the perimeter of the outsole to grip everything from hard court to dirt trail and made sure the central lugs were tall enough to be useful on grass. I also want AGENCY Footwear to fit into the current wardrobe of people on the front lines so I made sure the silhouette of the shoe had a nostalgic vibe. Finally, I wanted the shoe to have a unique visual identifier that spoke to its functionality, which is why the pinstripe on the sidewall frames the flex grooves.

The material choices came from my understanding that climate change is an existential threat to humanity. Meaning the Guardian had to be as sustainable as possible while not presenting as a compromised product due to its environmental aspirations for me to feel like I was doing my part. Together with my development partner Ken Shao of Kalchemy Sourcing, we found as many certified and traceable plant-based materials as we could that met our performance metrics. Landing on 100% recycled textiles for the remainder and partnering with a fair trade factory that follows the strictest chemical handling and animal welfare policies to make the shoes.

The insole material is interesting as well, not because it’s an open cell foam, but because when I showed my shoes to Zahonero at the New England materials show, Daniel Zahonero felt the brand message aligned with his philosophy of sparking industry wide change so much that they became a very helpful supply chain partner.

What prompted the Agency to shift toward a mission-driven focus, and how did it shape both your products and your perspective on the role of design in our world?

AGENCY has been mission-driven since I signed the foundation documents in 2023. A major motorcycle crash in 2016 prompted me to question my worth as a human, not because of the many injuries but because it made me allergic to cognitive dissonance. I felt like I was just creating a landfill by designing more shoes. This eventually caused a serious bout of depression because I felt my identity as a designer was exacerbating society’s problems. That lasted until I ‘cracked the code’ in 2019 with respect to how to be authentically anti-consumption within a consumer economy. I rationalized that in order to make a living designing products they would have to engage mainstream culture with a message encouraging collective sustainability and systemic change.

It took additional research to understand the historical role design and capitalism have played in the social disparities and climate change affecting our world. Concluding that design is almost exclusively a tool of industry where creatives are employed to create emotional bonds between real people and soulless corporations. Also, knowing that our creative skillsets allow product companies to continuously exploit Earth’s finite resources through the popularity of their brands really got to me. So, I chose to flip the script and design for those opposing the system.

What inspired you to partner up with The Gathering for Justice, and what made them the perfect fit for this project?

I took some of my early prototypes to the United Justice Coalition Summit in Manhattan, put them on a side table, and asked people’s opinions of them. As well as they were received, the question of how they supported social justice wasn’t easy to explain without breaking down the premise of my business model. Realizing that I wouldn’t always be there to explain my shoes, I wanted an immediate and direct way to prove I wasn’t just marketing altruism but coming through on the promise. I noticed Carmen Perez-Jordan played an important role in organizing the summit both years that it happened, so I looked her up and sent a cold email to The Gathering for Justice, where she’s the CEO. She happened to respond, and from there, we met at their 1199 SEIU office, where I was further impressed by her 20-year legacy of organizing and the coalition building Harry Belafonte instilled in The Gathering when he founded it in 2005. Having previously walked 250 miles from NYC to Washington DC, Carmen was intimately familiar with the need for quality footwear with uncompromising values within the activist space and the Guardian Storm really caught her eye.

All proceeds from the Guardian sneaker go toward supporting The Gathering for Justice’s work, how will these be used to address systemic issues?

Sending proceeds to The Gathering will help them continue with their educational programs and multi-lateral coalition building utilizing Kingian nonviolence pioneered in MLK’s civil rights movement with the help of Harry Belafonte. The Gathering is also focused on ending childhood incarceration, which plays a major role in the school-to-prison pipeline, in an immediate and direct way. Each effort and action plays a role in exposing more people to the injustices in our system, inspiring more individuals to become activists every day. Carmen is also uniquely capable of organizing highly successful national protest movements as the need arises, such as when she co-chaired the Woman’s March with Tamika Mallory, Linda Sarsour, and Bob Bland.

What message do you hope this partnership sends to both the design industry and consumers about the role of brands in supporting social justice?

For the people, my hope is to let them know there’s a brand out here fighting for them. For designers, my hope is to provide them with an example of how to use their skills for the greater good. For the industry, my hope is to show that it’s financially sustainable to be in the business of altruism. For society, my hope is to help create a unified voice in the collective movement to change the system. Business as usual has enabled a modern global oligopoly to force society down a path of diminishing returns, but if enough people [I believe 16-20% of the population] shift their top priority from individual profit to collective well-being, studies show that culture change is possible. I believe we’re closer to that point than we realize, we just don’t have a single global banner to stand behind, which is what I designed AGENCY to be.

Congratulations on winning the Global Footwear Awards’ Brand of the Year! How does it feel to receive this recognition, and what does it mean for you and your team?

Thank you! Honestly, I was shocked. I thought the Guardian had a chance to win the Social Impact award because I don’t know of any other brands in that space, but to win 4 awards, including the competition’s top honor of Brand of the Year, is a real honor, especially against 250 entries from billion-dollar brand teams, super creative college students, and classically trained craftspeople. It’s crazy to me because my shoes aren’t wild, but they are well made, so I feel like the judges really wanted to highlight how it’s possible for thoughtful design to provide a practical solution to a complex problem. I also feel like they wanted to point out that now is the time to stop theorizing and start taking every stakeholder seriously.

I’m really thankful for the opportunity to speak about AGENCY Footwear in a longer form as well because designers don’t always get the chance to explain how much they care about working to create a better world.

Can you tell us about the future of AGENCY Footwear? How do you see the brand evolving, and what role do you hope it will play in inspiring the design community?

The immediate future of AGENCY Footwear is to partner with a like-minded philanthropist or impact investor who’s excited to popularize the need for systemic change in an engaging and non-confrontational way. That, along with improved distribution and sales, will enable AGENCY to scale into the exemplary creative organization and lifestyle brand that I envision. The intention is for everyone at AGENCY to be able to bring their whole self to work and connect personal stories of activism with purposeful product launches. Together, there would be no greater accomplishment than the design community playing a role in popularizing the necessary change activists have been pleading to see for centuries. It’s exciting to think that during such a pivotal time in history, design might help us finally come together as a species to fix the future.

The Global Footwear Awards (GFA) proudly announces the initiation of submissions for its highly anticipated sixth edition, marking a significant milestone in the world of footwear design. This year promises to exceed all expectations, providing a prestigious platform for footwear designers worldwide to showcase their exceptional talent and ingenuity. With submissions welcomed from across the globe, designers are invited to compete for recognition as industry leaders. Over the past five editions, the GFA has received hundreds of submissions from designers in more than 50 countries, with winners achieving remarkable success, including features in major publications and partnerships with leading brands.

Last year’s prestigious title of Footwear Brand of the Year 2024 was awarded to Guardian Storm by AGENCY Footwear LLC, led by designer Mathew Drazic. This sneaker exemplifies a commitment to sustainability, using plant-based materials such as D-LITE foam, D-VINE rubber, and recycled textiles. Designed for activists in partnership with the not-for-profit The Gathering for Justice organization, it features a patent-pending mid-foot strap and a triple-threat midsole for stability and performance. In the independent category, Surreal by Deborah Kiwi earned the title of Independent Footwear Designer of the Year 2024. Deborah Kiwi, a Dutch designer, crafted a shoe that reimagines artistic footwear. Her design explores the theme of transition, merging abstract forms with functional mule structures. Emerging talent was also celebrated, with elevé, a ballet training shoe designed by University of Oregon student John Helf, taking the title of Emerging Footwear Designer of the Year 2024.

Other winners of the 2024 Global Footwear Awards include Sneex, which took home multiple accolades in the Women’s Fashion category with The Blake, The Tepper, and The Icon. Spanish luxury brand Bold Statement S.L. also won in various categories, such as The Mixers in Women’s Fashion and The Muse in High Heels. Lamborghini Performance Footwear (MOSSAWI STUDIOS) won in Men’s Fashion, while Maki Izawa Design Studio took home the award for Sandals with Para Waraji Sandals. In addition, Adidas Ccs Originals Team won several awards, including for their collaborations, such as Adidas x Feifei Ruan – Year of the Dragon Country OG. Notable winners in the Sports Performance categories included Under Armour, Inc. with their FUTR X ELITE in Basketball/Football/Rugby and Nike for their Nike Free 5.0 2021 in Recycled Materials under Sustainability.

“We are absolutely thrilled to be celebrating the launch of the sixth edition of the Global Footwear Awards, especially after the incredible success of our fifth anniversary! It’s amazing to see how far we’ve come, and we are beyond excited to continue this journey with such exceptional partners by our side. Our commitment to supporting young talent remains at the heart of everything we do, and we’re proud to provide a platform that nurtures innovation, creativity, and the future of footwear design,” said Astrid Hebert, co-founder of 3C Awards, the organization under which GFA operates.

The GFA has announced an enhanced offering for emerging winners in this year’s edition. Renowned sneaker industry figure Sean Williams, with over 37 years of experience, will provide an exclusive masterclass to the Emerging Winner. As co-founder of the SOLEcial Studies sneaker industry education program and a trusted consultant to brands worldwide, Williams brings unparalleled expertise to this initiative, offering invaluable guidance to emerging designers looking to elevate their careers. As part of the Global Footwear Awards benefits and its valuable partnerships, the Independent Designer of the Year will receive a comprehensive mentorship program from INDIPROC, valued at €1,495. Additionally, the Emerging Footwear Designer of the Year will gain access to a one-hour consultancy session with the INDIPROC team, offering guidance on advancing their careers in the footwear industry, along with a 50% discount on their online education programs.

This year’s grand jury includes experts in fashion, design, media, and art, ensuring that the winning designs represent the very best in footwear design. Their collective expertise will rate and reward project entries across various footwear design categories. The current jury panel includes prominent names such as Havva Mustafa, Founder and Designer at HAVVA and Footwear Design Lecturer; Luis Valenzuela, Founder, Director, and Chief Curator of the MIAMI Shoe Museum; Felipe Fiallo, Founder and Creative Director at Felipe Fiallo S.R.L.S; Caroline de Baere, Footwear Industry Expert and Adjunct Professor at Laforma; Robbie Fuller, Creative Director at Anta Group; Sissi Johnson, President of the Berlin Fashion Film Festival; Sean Williams, Co-Founder of OSD and SOLEcial Studies; Jazerai Allen-Lord, Founder of True to Size; Ann Williams, Co-Founder and Footwear Design Director at Schwilliamz Creative Consultants; Mary Norton, Luxury Accessories Design Director at Savannah College of Art; and Oronzo De Matteis, CEO, Founder, and Creative Director at OROORO Brand Luxury.

To enter a project, applicants can complete the process online in four simple steps. Designs can originate from anywhere in the world, be completed within the last five years, and may be a product in-store, a project in development, or conceptual. For more information on submission guidelines, categories, and benefits, please visit globalfootwearawards.com.

INDIPROC is an international incubator for footwear projects, empowering emerging designers and honoring a legacy of craftsmanship. Founded by María del Carmen Maestre, a third-generation member of a luxury footwear manufacturing family, INDIPROC bridges tradition and innovation to create sustainable, market-ready brands. With a mission to support small brands at every growth stage, INDIPROC offers tailored solutions in design, production, and business strategy. María’s unique approach blends her family’s heritage with a forward-thinking vision, creating a platform that nurtures creativity while ensuring that each brand is prepared for success in today’s competitive market. Read on to discover how INDIPROC is reshaping the future of footwear.

We spoke with María about her inspirations, INDIPROC’s unique approach, and how the partnership with the Global Footwear Awards (GFA) is shaping the future of footwear design.

What inspired you to create INDIPROC and how does it honour your family’s legacy in the footwear industry?

Inspiration comes from designers and the passion to build footwear brands that meet market needs and want to improve the world.
I am Mari Carmen Maestre. I am part of the third generation of a family of luxury footwear manufacturers, and this project honors my family and companies with the same characteristics because a business ecosystem has been created adapted for small brands so that there is a specialized structure at each stage of growth for the brands and helping the continuity of the sector.

How has INDIPROC’s mission evolved since its foundation, especially in response to the needs of emerging designers?

It has evolved progressively, and we increasingly have a more prepared team in training, product mentoring, marketing, finance, and HR…, to accommodate new talent.

What makes INDIPROC’s approach unique compared to other incubators or accelerators in the footwear industry?

Indiproc is unique because it is a company that combines training with the profession.
We specialize in creating from scratch and integrating brands from 3D or physical design, with the contribution of the know-how of previous generations, both in auxiliary companies and shoe and bag manufacturers.

How did the Global Footwear Awards association come about and what synergies do you see between the two organizations?

Before contacting you, we were in the stage of doing training integrations in universities, covering modules that would add value and new concepts. It was my colleague Paula who told me about you. She knew you and followed you on social networks. From the first moment I loved the idea and we immediately contacted you to get to know you a little better, from that moment on, we were very willing to join and collaborate with you by contributing all our knowledge and know-how.
Your company Global Footwear Awards puts talent and support in the spotlight, we are the perfect team to materialize the designs and shape the project from a business perspective so that it enters the market well prepared.

What impact do you expect the mentoring program to have on the career of the winner of the independent designer category? 

The objective is to achieve a product and business impact in the medium to long term, creating a brand driving force from the start so that the business part is aligned with the design part.

How do you adapt the consulting sessions for the finalist and winning students to address the challenges they face in the transition to the professional world?

First, a conversation is held with the interested parties to analyze their situation as a brand and how far along they are in their project, to adapt the team they need at each moment and thus create a roadmap.

What are the most common challenges faced by emerging footwear designers and how does INDIPROC help them overcome these obstacles?

The challenges are usually the construction of the brand, which includes:

• Business plan
• Viability plan
• Brand strategy
• Design
• Distribution channels
• Time
• Trade fairs, among others.

At Indiproc, we align all areas with a fully prepared multidisciplinary team.

Can you share a success story of an emerging designer or brand that has significantly benefited from INDIPROC programs?

Of course, I would like to mention the Flordeasoka brand, led by Tita Guerrero, a very nice family project that, together with her daughters Elena and Ines, has known how to grow as a brand and position itself very well in the market.
They started with customization, defining their target audience, which they wanted to address, and began to create small productions. In a few years, it became a leading Spanish brand.
Personally, I feel very grateful and proud to be part of this project. Today, the Flordeasoka brand is totally independent and has its own business structure.

How has INDIPROC adopted technology such as 3D design to empower the next generation of footwear designers?

We have a professional team in 3D design, providing all the knowledge so that the designer has technical and professional support. We digitalize lasts and textured materials to develop designs from scratch. We even create our own molds for decorations, heels, etc.

What are some of the most exciting trends or innovations that you see shaping the future of the footwear industry?

Eco-design and the integration of sustainable, reusable, and technological materials.

How is INDIPROC helping designers and brands to incorporate sustainability and R&D into their practices?

Indiproc collaborates with Inescop (footwear technology institute), with eco-design training and specific certifications, so that brands are prepared to go to market with value and commitment, doing all kinds of mechanical and usage checks.

Do you think that the shift towards independent and artisanal brands is transforming the global footwear market? If so, how?

Yes, the evolution of brands is in addressing their target audience, whether artisanal or towards a more global market. Personally, I think both are valid; it depends on the brand approach and how far the entrepreneur/designer wants to cover.
Behind every project, there is an evolution that starts from know-how and craftsmanship, which are bases that we must always take into account when designing.

What are your objectives for INDIPROC in the next five years? Is there any future project or partnership that you are particularly excited about?

The main objective is to reach the total production of the collaborating factories and new integrations.
Each project is unique and different because each brand is the extension of the personality of the person who creates it. For this reason, each selected project has to transmit a lot of soul to us.

How do you imagine INDIPROC’s role in promoting innovation and sustainability within the footwear industry on a global scale?

I see it very prepared because we have partners who are audited and certified.

What advice would you give to aspiring footwear designers who are just starting out in the industry?

I advise them to have a lot of passion, direction, and motivation. The Indiproc team will walk hand in hand with them until they are ready to take the leap.

Learn more about INDIPROC – www.incubadoracalzadoindiproc.org

Contact: (+34) 965 201 124
E-mail: info@incubadoracalzadoindiproc.org

Join us in celebrating the future of footwear! Discover the innovative designs that took top honors in the fifth edition of the Global Footwear Awards, and see how creativity and sustainability are shaping the next generation of footwear.

Switzerland – The Global Footwear Awards (GFA) proudly revealed the winners of its highly anticipated fifth edition, a celebration of the extraordinary creativity, innovation, and vision driving the footwear industry forward. This year’s competition drew over 250 entries from 32 countries, highlighting a diverse spectrum of designs that redefine the art and function of footwear.

The prestigious title of Footwear Brand of the Year 2024 was awarded to Guardian Storm by AGENCY Footwear LLC, led by designer Mathew Drazic. This sneaker exemplifies a commitment to sustainability, using plant-based materials such as D-LITE foam, D-VINE rubber, and recycled textiles. Designed for activists in partnerships with the not-for-profit The Gathering for Justice organization, it features a patent-pending mid-foot strap and a triple-threat midsole for stability and performance. Beyond its innovative construction, the Guardian Storm is ethically produced, adhering to the highest standards of fair trade labor, chemical handling, and animal welfare.

In the independent category, Surreal by Deborah Kiwi earned the title of Independent Footwear Designer of the Year 2024. Deborah Kiwi, a Dutch designer, crafted a shoe that reimagines the artistic footwear. Her design explores the theme of transition, merging abstract forms with functional mule structures. The result is a visually striking, monochromatic piece that challenges traditional notions of gender, status, and culture while remaining firmly rooted in practicality.

Emerging talent was also celebrated, with elevé, a ballet training shoe designed by University of Oregon student John Helf, taking the title of Emerging Footwear Designer of the Year 2024. Designed to support novice dancers, elevé incorporates adjustable elastic straps, 3D-printed TPU toe and heel cages, and sweat-wicking materials. Its thoughtful design aids in developing proper form while protecting against overuse injuries, blending artistry with performance science.

As part of the Global Footwear Awards benefits and its valuable partnerships, the “Independent Designer of the Year” will receive a comprehensive mentorship program from INDIPROC, valued at €1,495. Additionally, the Emerging Footwear Designer of the Year will gain access to a one-hour consultancy session with the INDIPROC team, offering guidance on advancing their careers in the footwear industry, along with a 50% discount on their online education programs.

Guardian Storm by Agency Footwear Llc, photo Mathew Drazic

Additionally, Sean Williams, a renowned figure in the sneaker industry and co-founder of SOLEcial Studies in New York City, will provide two in-depth courses on the theme of “Culture – Impact and Purpose” to the Emerging Footwear Designer of the Year.

Reflecting on the achievements of this year’s winners, Astrid Hébert, Program Director of the Global Footwear Awards, shared her thoughts: “This fifth edition of the GFA highlights the incredible talent shaping the future of footwear design. Each winner has shown a unique ability to combine creativity, functionality, and sustainability in ways that go beyond the physical product. As we celebrate these achievements, we’re excited to announce our upcoming book, which will honor five years of design excellence and provide a valuable resource for the global design community.”

The winners were selected by an esteemed jury of experts whose collective experience spans footwear design, fashion, media, and the arts. This year’s jury included Havva Mustafa, Founder and Designer at HAVVA and Footwear Design Lecturer; Luis Valenzuela, Founder, Director, and Chief Curator of the MIAMI Shoe Museum; Felipe Fiallo, Founder and Creative Director at Felipe Fiallo S.R.L.S; Caroline de Baere, Footwear Industry Expert and Adjunct Professor at Laforma; Robbie Fuller, Creative Director at Anta Group; Sissi Johnson, President of the Berlin Fashion Film Festival; Sean Williams, Co-Founder of OSD and SOLEcial Studies; Jazerai Allen-Lord, Founder of True to Size; Ann Williams, Co-Founder and Footwear Design Director at Schwilliamz Creative Consultants; Mary Norton, Luxury Accessories Design Director at Savannah College of Art; and Oronzo De Matteis, CEO, Founder, and Creative Director at OROORO Brand Luxury.

To view all winners, visit globalfootwearawards.com. The Global Footwear Awards continues to honor the designers, brands, and ideas shaping the future of footwear. The upcoming celebratory book will shine a spotlight on the exceptional winners from all five editions, offering a timeless showcase of creativity, innovation, and the power of design. Stay tuned for its release and more exciting initiatives from the GFA.

Surreal by Deborah Kiwi, photo by Shay Ben-Efraim

Footwear Designer Madeline Helt, 2023 Global Footwear Awards Emerging Designer of the Year, unveils the inspiration behind Smocked Boot. This project redefines the climbing boot by leveraging advanced heat-retention technology and utilizing repeated structural patterns to create a new, durable textile tailored for outdoor environments. Its innovative two-part sole system, designed with both adaptability and sustainability in mind, allows for easy replacement or modification, extending the boot’s functionality and boot’s lifespan.

As a young, emerging designer of the year, what was your goal in designing these boots?

The primary intention behind creating this boot was to develop a multi-sole system tailored for extreme weather sports, combining functionality with a high-end aesthetic. I aimed to design a boot capable of tackling challenging terrains effortlessly while offering a high degree of customization. This versatility contributes to the product’s sustainability, allowing it to adapt to various consumer needs. The boot is available in a range of sizes and performance levels, ensuring it meets the unique requirements of each user.

What kind of technology did you integrate into this design to retain heat?

In this design, we might explore using an upper material with a specialized structure aimed at enhancing heat retention. A layered and folded construction, inspired by natural biological patterns found in some animals’ skin, could offer an effective way to retain warmth in cooler conditions. By emulating these natural insulation methods, this approach could potentially create a balance between warmth, lightweight feel, and comfort, ideal for cold-weather performance.

What makes this boot sustainable?

The sustainability of this boot lies in its innovative multi-sole design, which is both customizable and modular. The sole consists of a two-part structure: an inner midsole and an external outsole. The midsole provides comfort and structural support, while the external outsole can be securely screwed on and off. This feature not only extends the boot’s lifespan by allowing easy replacement of the outsole, reducing waste, but it also enables customization with different colors, letting wearers personalize the look to their preference. Overall, this design approach reflects a commitment to sustainability while enhancing the user experience.

What is the new text so you want to introduce for outdoor space would you elaborate more on the repeated structural pattern.

The repeating structural pattern showcased on the upper of this boot is referred to as “smocking.” Originally developed for textiles, this technique involves pleating fabric to enhance its elasticity. When applied to leather, smocking significantly increases the material’s strength while allowing it to retain its shape and heat. This innovative approach not only contributes to the durability of the boot but also ensures optimal performance in outdoor environments, where maintaining form and function is crucial

How did your experience at SCAD influence the decisions you made to create this particular design?

My experience at SCAD significantly shaped my design choices, particularly through the guidance of my professor, Michael Mack, who consistently encouraged me to push the boundaries of my creativity and skill. SCAD’s extensive resources also provided me with opportunities to experiment with various techniques and materials, along with valuable insights into different aspects of the industry. This combination of mentorship and access to diverse resources ultimately led to the development of this particular design.

What role did your professor play in the design development process?

While I had the privilege of learning from multiple talented professors at SCAD, Michael Mack stood out the most in my design development. He encouraged me to push the boundaries of my designs and instilled a strong belief in my craftsmanship. I’m incredibly grateful for his guidance and support, which helped me cultivate my creative confidence and allowed me to explore innovative concepts while refining my skills.

What is the thing you’re most proud of when it comes to this product?

One of my proudest achievements is the smart boot, which is a culmination of a series of six products I developed for this project. It was one of my initial concepts and presented the greatest challenge. My vision was to create a line for extreme weather sports that blurred the lines between functionality and fashion. By pushing those boundaries, I transformed the traditional idea of a puffer boot into something far more innovative. This was achieved through extensive experimentation with textiles and engaging with individuals who live extreme weather lifestyles. Ultimately, I am proud of the entire product, the collaborative effort that brought it to life, and the recognition it has received within the footwear industry.

What can we wish you for 2024?

In 2024, I hope to continue designing products that push the boundaries of both fashion and function. My aspiration is to inspire others to challenge their own skills and explore the limitless possibilities of what fashion can become.

With exploration angles including customization through technology, sustainable innovation, artistic collaborations, performance enhancement, and cultural influences, the Global Footwear Awards aimed to showcase exceptional talents within the global design community. The contest encouraged diverse contributions from established companies, independent designers, students, and emerging talents alike.

The Global Footwear Awards (GFA) announced the winners of its special contest, “Reimagining Iconic Shoe Designs,” held in celebration of the awards’ 5th anniversary. This unique initiative invited both professional designers and students to showcase their innovative approaches to footwear, blending creativity, technology, and contemporary trends.

Under the theme “Reimagining Iconic Shoe Designs,” the contest aimed to rediscover traditional footwear by transforming classic designs into modern fashion statements. With exploration angles, including customization through technology, sustainable innovation, artistic collaborations, performance enhancement, and cultural influences, the GFA sought to highlight the remarkable talents within the global design community. The contest encouraged a diverse range of contributions from established companies, independent designers, students, and emerging talents alike.

From top left: Winners – Brands: New Balance, 991, Studio DSRPT Remix – Milton L Cato | Birkenstock, Boston Studio DSRPT Remix – Milton L Cato | Clarks, Wallabee: Studio DSRPT Remix – Milton L Cato. Winners – Independent Designer: Crocboutin – Will (chin Wei) Huang | Skate or Die – Isabelle Ragnarsson . Winners – Student: Techstride Modular Oxford – Wei Shan Chou | Practicality Combined: The Clog-Sneaker – Ann Sofie Terp Raun, Aster Eches.

Astrid Hebert, Program Director of the Global Footwear Awards, expressed the organization’s mission: “Our goal with this contest was to do something different to celebrate innovation in footwear design. The insightful feedback and comments from our esteemed jury recognize the creativity of our winners and also provide valuable perspectives on where they stand within the industry. It’s gratifying to see such enthusiasm and acknowledgement from professionals who are highly regarded in the field.”

After a careful selection process by a panel of esteemed GFA Awards Jury members, the winning designs have been unveiled. In the Brands category, New Balance’s 991, Studio DSRPT Remix, captivated the jury with its thoughtful reimagining of a classic silhouette. Milton L Cato‘s design retains the shoe’s iconic style while incorporating modern elements that resonate with today’s fashion landscape. Jury member Havva Mustafa, a London-based designer and founder of HAVVA, praised the layering of the design, noting its depth and dimension while highlighting the potential for sustainable materials to elevate the concept further. Another standout in the Brands category was the Birkenstock, Boston Studio DSRPT Remix, also designed by Milton L Cato. Mary Norton, a professor at the Savannah College of Art and Design, commended the well-developed concept, emphasizing the intriguing, sportier version of the classic sandal. Clarks’ Wallabee, Studio DSRPT Remix, rounded out the winners in this category, with jury member Marta Andreassi describing it as the most compelling initiative that transformed an everyday product into something sophisticated and technical.

In the Independent Designer category, Will (Chin Wei) Huang’s Crocboutin design won acclaim for its fabulous combination of iconic high-fashion styling and everyday comfort, as noted by Ann Williams, Design Director at Schwilliamz Creative Consultants. Isabelle Ragnarsson’s Skate or Die, which utilized recycled skateboards for shoe outsoles, impressed Caroline de Baere, a footwear and fashion industry expert, with its commitment to sustainability and unique aesthetic.

The Student category also showcased remarkable talent, with Wei Shan Chou from Shih Chien University Taipei winning with the Techstride Modular Oxford. Arshiya Kapoor, Head of the Fashion Discipline at MIT Institute of Design, highlighted the innovative blend of classic Oxford style and athletic footwear through 3D printing, praising its versatility and practicality. Ann Sofie Terp Raun and Aster Eches from the Eka Estonian Academy of Art and Royal Danish Academy presented their Practicality Combined: The Clog-Sneaker, which Robbie Fuller, Creative Director of Footwear for Anta Sports, lauded for its refreshing sense of “newness” and alignment with bold shapes.

While the success of the “Reimagining Iconic Shoe Designs” contest is celebrated, all designers are invited to submit their entries for the regular Global Footwear Awards, which remains open for submissions until November 3rd, 2024. This is an opportunity for designers to showcase their innovative designs and gain recognition in the footwear industry. For more information on the winners and to view the jury’s feedback, please visit the Global Footwear Awards website at globalfootwearawards.com.

Marta, an Italian footwear designer, has built an impressive career in high fashion, contributing her creative vision to renowned brands such as Santoni, Doucal’s, and Dolce&Gabbana. Her deep-rooted passion for design can be traced back to her childhood, where she was inspired by her grandfather—a self-taught painter whose discipline and artistry left a lasting impression. With a strong aesthetic sense and a vivid imagination, Marta knew early on that she would pursue a career in fashion, and over the years, she has carved a unique place for herself in the world of luxury footwear.

In this exclusive interview, Marta takes us through her extraordinary journey. She shares insights into how her upbringing shaped her creative process, her approach to designing with both functionality and beauty in mind, and the evolving demands of the fashion world. Marta also opens up about her forward-thinking vision, emphasizing how technology and sustainability are becoming key drivers in the future of design, offering a glimpse into what lies ahead for the industry.

Can you tell us a bit about your background? How did design come to have such an important role in your life and where has it taken you over the years?

I cannot recall a single day in my life when I did not want to do this job. I believe I made my decision at the age of six while watching “Donna sotto le stelle,” a television show that concluded Rome Fashion Week with runway displays from Armani, Versace, Ferré, Valentino, Fendi, Krizia, and Ferragamo. Designing is for me a form of escape, a journey into different places with my mind. Design has given me so much, leading me to the deepest corners of my mind, continuously challenging me, and allowing me to communicate with others who differ from me in terms of nationality, gender, passions, and views. Design has broadened my worldview and continues to do so.

What would you say is your personal design philosophy? How has this philosophy evolved throughout your years in the high-fashion footwear industry?

Young people assume that fashion is doing what they enjoy and that because they have good taste, everyone will appreciate it. Fashion, like society, is constantly changing, and not everyone shares your preferences. My role as a designer is to strive to fit into this dynamic context by interpreting, anticipating, and representing, through products, the growth of customer needs and societal changes.

Growing up with a painter as a father, how did his artistic influence shape your approach to design? Are there specific elements of his work that you incorporate into your designs?

My grandfather was the painter, but that’s fine since my grandparents are second parents. My grandfather was a self-taught, incredibly persistent and disciplined individual; I learned discipline and consistency when I began studying fashion at the age of nineteen. As a child, I mixed colors for him. All of this came back to me in Santoni when I encountered hand-colored shoes . Colors are essential to me because they communicate better than words.

You’ve worked with iconic brands like Santoni, Doucal’s, and Dolce & Gabbana, what have been some of the main challenges and learning experiences you’ve encountered?

The challenges were diverse and progressive in nature Santoni was the first job and the hardest thing was to understand how to create a shoe and the steps it has to become one . At Dolce&Gabbana, communication and the ability to assert my ideas and designs, was the hardest challenge.

Can you describe the creative process you follow when starting a new collection?

The first critical aspect to consider is who the collection is intended for. I conduct research on products, merchandise, positioning, creative, materials, and components. Following that, I do a lot of mockups, both real and digital. Only when the concept is clear do I create the drawing,
design, and technical package for delivery to the factory.

In an industry that often focuses on trends, how do you stay up to date and ensure that there’s always a bit of “you” in each collection?

I read a lot, listen, watch movies, and chat to people who have been doing this profession for a long time. Curiosity is essential for the development of identity; otherwise, it is difficult to leave a stamp on the product. It is not always the case that the customer or the brand wants an imprint; we must be sufficiently mature to create a product that does not represent us but rather the brand.

Your career must have given you many good stories and projects that make you the perfect guest at any dinner. Could you share a particularly memorable experience from your work that you still think about to this day?

My first involvement in Milan Fashion Week with the company Santoni was a memorable experience. I was twenty-four years old and felt like Andrea Sachs from “The Devil Wears Prada.” And it was just like that: uncool clothes, adrenaline, five hours of sleep per night, up and down all
day, phones ringing even when you were in the bathroom. But everything was great, and I’d do it again.

As a jury member for the Global Footwear Awards, what do you prioritise when evaluating designs? What advice would you give to aspiring designers who look up to you?

It depends on the category; in general, I consider the project’s functionality first, followed by aesthetics. Because it makes no sense to proceed with a well-designed but technically unfeasible product. That is why, at an early stage, I advise young designers to spend more time in a factory rather than a design office.

What do you envision for the future, both for yourself and for the broader design community?

I believe that technology and sustainability will become fundamental components of design work. Design will become increasingly real through the use of 3-D programs and artificial intelligence; hand sketching will be phased out, except for artistic representations. Sustainability will be essential for pursuing and completing a project.

Meet the jury members who will be evaluating bold, sustainable, and innovative designs at the 2024 Global Footwear Awards, bringing fresh perspectives and expertise from across the footwear industry to recognize and celebrate innovation.

Switzerland – The Global Footwear Awards (GFA), the leading international competition recognizing excellence in footwear design, announces its esteemed jury for the 2024 edition. Celebrating creativity, innovation, sustainability, and social impact within the footwear industry, the awards provide a global platform for professionals and students to showcase their cutting-edge designs. From concept to manufacturing, GFA highlights the best and most innovative solutions shaping the future of footwear.

This year’s jury features a diverse panel of influential figures from the footwear industry and related sectors. These experts include Havva Mustafa, Founder & Designer and Footwear Design Lecturer; Luis Valenzuela, Founder and Chief Curator of Miami Shoe Museum; Felipe Fiallo, Creative Director at Felipe Fiallo S.R.L.S; Caroline de Baere, Footwear Industry Expert and Educator; Robbie Fuller, Creative Director at Anta Group; Sissi Johnson, President, Berlin fashion Film Festival; Sean Williams, Co-Founder of OSD, SOLEcial Studies; Jazerai Allen-Lord, Founder of True to Size; Ann Williams, Co-Founder and Footwear Design Director at Schwilliamz Creative Consultants; Mary Norton, Luxury Accessories Design Director at Savannah College of Art; Oronzo De Matteis, CEO and Creative Director of OROORO Brand Luxury; Chen Wang, Director of RedBoots Award; Monica Mei, Footwear Designer and Product Manager at Vera Wang; Marta Andreassi, Freelance Footwear Designer and former designer at Dolce & Gabbana; Mathew Kurien and Arshiya Kapoor, Heads of Department at MIT Institute of Design; Eelko Moorer, Course Leader MA Footwear at London College of Fashion; Matteo Fermani, Product Development Coordinator at Hugo Boss; Sara Paiva, Director at The Shoe Museum; Fionn Corcoran-Tadd, Innovation Designer at Adidas; Yael Joyce Vantu, Chief Product Officer and Head of Design at Balena; Robert Quach, Expert Designer Jordan SP at Nike; Julia Lebosse, Founder of Sneakers by Women; and Timon Kuhlenkamp, Performance Footwear Designer at On Running. Discover their impressive accolades and extensive experience at Global Footwear Awards – Jury.

Astrid Hébert, co-founder of the Global Footwear Awards, shared her insights on the upcoming edition: “Footwear design is all about ideas that walk ahead of their time—both literally and figuratively. Our jury seeks bold, sustainable, and innovative designs that not only push the industry forward but also make a lasting impact. We encourage everyone to bring their unique vision to the table and take advantage of this opportunity for both recognition and valuable career advancement.”

The Global Footwear Awards offers participants a prestigious opportunity to gain international recognition for their designs, evaluated by a jury of top industry professionals. Winning an award opens doors to new career opportunities, increased brand visibility, and valuable industry connections.

Designers are encouraged to submit their entries by November 3rd, 2024. A 20% late fee will apply until this date. For more information on submission guidelines, categories, and benefits, please visit globalfootwearawards.com.