ASICS Novablast™ 5 - Bursting with Bounce

Photo Credit: Wonder Vision ™

• Brand
  Wonder Vision
• Lead Designer
  Wonder Vision
• Design Team
  Wonder Vision ™
• Prize
  Winner in RUNNING/TRAIL RUNNING
• Expertise
  Independent

Our full CG film for the ASICS Novablast™ 5—bursting with bounce, energy, and comfort. Part of ASICS’ 2025 Comfort Story, it visualises soft comfort transforming into explosive energy with every step. Soft-focus visuals, energy-field graphics, and dynamic motion design highlight impact absorption and rebound, while sound design blends light textures with Japanese instruments to honour ASICS’ heritage.

Credits
Creative Direction / Wonder Vision
CGI + VFX / Wonder Vision
Post + Edit / Wonder Vision
Audio / Ill Go Rhythms